February 4, 2026
Article
Every great Australian business has a story worth telling. Yet 59% of our SMBs don't have a website to tell it. That's nearly 1.5 million businesses invisible to 75% of consumers who prefer shopping online.
1. Many think having a website is too expensive to build and maintain.
2. They don’t have the time or know-how to create or manage one.
3. About 27% of Australian SMBs believe having a website is not relevant to their industry or business.
But your story deserves to be heard. Your customers deserve to find you.
What's keeping your business story offline?

